You. Know. Better.
Your agency doesn't. Your VA doesn't. Your AI doesn't. Hookline does — because it learns from you. Every post, on-brand, on every platform.
The first AI content tool that knows your brand DNA better than your last social media manager.
Free forever for 1 brand. No credit card. No credit meters on paid plans.
Today's plan
Trusted by creators and agencies at
The four things every other tool gets wrong.
Hookline isn't an AI button bolted to a dashboard. It's a closed loop: voice → trends → hooks → drafts → visuals → publish → performance.
DNA Engine
Reads your last 50–200 best posts. Builds a DNA Card with 6 dimensions. Locks every generation to your vocabulary, rhythm, and metaphors.
Trend Radar
Daily push of trending topics, audios, and hook patterns per your niche — with 3 angle drafts on-brand ready to ship.
1-click Repurposer
Drop a video, podcast, or post. Native rewrites for IG, LinkedIn, X, TikTok, YT Shorts — staggered on a research-backed schedule.
Studio
Carousels, posters, post images. Pick a template, generate the AI background, edit on a real canvas, export PNG / ZIP / PDF.
Five steps. Five words. Etched on every screen.
Niche Validator + Blue Ocean grid.
DNA Card from your best posts.
1 pillar + 5 clusters · 50/30/20.
10 hooks per idea, value-scored.
1 idea → 30+ native variants.
Publish natively to all five
Not cross-posted. Rewritten per platform — algorithm-aware, length-true, hook-native.
No credit meters. No per-channel pricing. No tricks.
Annual saves ~17%. Free is real. Currency auto-detected — switch any time.
- 1 workspace · 2 connected accounts
- 30 AI generations / month
- Idea Lab (5 tabs incl. Repurposer + Market Insights), Composer (basic)
- DNA Card (lite)
- 14-day analytics
- 1 workspace · 5 connected accounts
- Unlimited AI generations (fair-use)
- Full Brand DNA Engine + drift check
- All core features (Idea Lab, Scripts, Studio, Composer, Clipper)
- 90-day analytics
- 3 workspaces · 15 connected accounts · 3 seats
- Unlimited AI generations
- Competitor Intel + Trend Radar advanced
- Advanced analytics (1 year)
- Approval workflow (lite)
- 10 workspaces · 50 connected accounts · 5 seats
- White-label + Client Portal
- Multi-step approval flows
- API access (10k req/day)
- Additional seats $15/mo each
- Hookline forever — no subscription
- All Agency-tier limits, locked in
- Every future feature included
- Founder badge + private Slack
- Limited to first 100 founders
Prices are charged in USD ($). Currency is auto-selected based on your region — switch any time.
Hookline vs. the incumbents.
| Feature | Hookline | Buffer | Taplio | Vista Social |
|---|---|---|---|---|
| DNA training (per brand) | LinkedIn only | |||
| All 5 platforms first-class | Mostly social | |||
| Native Repurposer (1 → 5) | Limited | |||
| Trend Radar with auto-compose | Trends only | |||
| AI carousel + poster studio | Templates only | |||
| Competitor intel + counter-posts | ||||
| AI credits / metering on paid | None | 5 channels max | Cap on Pro | Tiered |
| Pro tier price (annual) | $24/mo | $25/mo | $69/mo | $39/mo |
People who post for a living.
“I batched a week of content in 73 minutes and three of the posts were better than what I would have written. The DNA Card is the only thing that has ever made AI sound like me.”
“Repurposing my podcast into a LinkedIn carousel + X thread + Reels used to be a Saturday. Now it's the time it takes to make coffee.”
“We moved 14 clients off ContentStudio + Sprout in two weeks. Brand DNA isolation per brand is the killer feature for agencies.”
Honest answers.
Make a week of content in an hour.
Free forever for 1 brand. 15 minutes from signup to your first publish-ready post.